Encouraged by her mother-in-law, a woman from Riga won a car in the top! lottery

Encouraged by her mother-in-law, a woman from Riga won a car in the top! lottery


In the autumn lottery, organised by the local network of top! stores, the main prize was drawn - a new Volkswagen Taigo car. The winner is Santa Seile from Riga, whose purchase receipt registered in the draw, brought an impressive win. The successful purchase was made in the Gulbene top! shop at 6 Nākotnes Street. 60 gift cards worth 50 EUR and three cash prizes of 500 EUR were also drawn. The full list of winners can be viewed at www.toploterija.lv.

The winner of the car, Santa, reveals that she went shopping in Gulbene while visiting her mother-in-law and registered only one receipt for the lottery. “It can't be real!” She remembers the surprising phone call from the store manager in Riga. “Usually I don't participate in lotteries because I don't believe I can win, but this time I participated out of respect for my mother-in-law, who always wanted to win something,” the winner says. The mother-in-law, who is already 81, has often shared her purchase receipts, but Santa used to throw them away. However, this time, while enjoying her afternoon coffee, she filled in the lottery questionnaire. Santa emphasises that without her mother-in-law's encouragement, she would not have been able to win, so the car will now be shared, in order to take her elderly relative wherever she needs to go.

The lucky winner is very happy about the car, since she moves a lot every day, so the new vehicle will be very useful. The initial emotions were a huge surprise. Santa repeatedly asked if it wasn't a joke. “The first outing with the new car will definitely be on the Riga-Gulbene route,” Santa assured. As far as the purchase itself, it turned out that this time the lucky shopping basket contained the delicious top! muffins, chicken hams, bread and other products.

There were even more participants in the lottery this year than last year, about 95 thousand registered receipts. The most active buyers were in Smiltene, Riga, Valmiera, Cēsis and Limbaži. As every year, the most active were women. In general, the most active lottery participants were in the age group from 30 to 54.

"November is a time of patriotic moods, when both inside and outside the family we think more often about what Latvia, freedom, own strength and pride mean to each of us. Therefore, as locals, we are all the more glad to please our customers both with lottery winnings on holidays and consistently high-quality local products on a daily basis, as well as the especially advantageous new product of this autumn - the fixed TOP PRICE. We are pleased to announce that 64 buyers were awarded in the top! lottery this year. Being together with the locals, over the years we have grown from a dozen stores in a few Latvian cities to a strong regional network with 205 stores all over Latvia. As Christmas approaches, we invite residents to keep believing in luck and would like to thank our customers for supporting local entrepreneurs and manufacturers. Locals support local!” Ilze Priedīte, top! Store Chain Marketing Director and Board Member says.

From 25 August to 16 November 2022, everyone had the opportunity to win one of 60 gift cards worth 50 EUR, three cash prizes of 500 EUR, as well as the main prize – the Volkswagen Taigo car. The total prize fund in the lottery was 25,500 EUR. To participate in the lottery, you had to make your daily purchase at a top! store worth at least 10 EUR, register the purchase receipt at www.toploterija.lv and keep it so that it can be presented in case of winning. Lottery authorisation number 7366.

About top! store chain

top! is the largest store chain owned by Latvian entrepreneurs, as well as the third largest chain of retail stores in Latvia. Currently in Latvia under the brand name top! there are 205 grocery stores, employing more than 3,500 people and supporting local producers and suppliers throughout Latvia.

E-mail: pr@toppartika.lv

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